Visualize
Historically, plain, round white pills have dominated the marketplace. However, in today’s pharmaceutical arena of crowded markets, counterfeits, and potential for medication errors, it is important to consider more distinct tablet designs. Colorcon’s Brand Enhancement System for Tablets, BEST®, introduces tablet imaging and modeling capabilities that can help you picture your next new solid oral dosage form—without having to enter the lab. These unique, cutting-edge services open up a broad range of possibilities for innovation, supporting distinct, preferred and memorable tablet designs.
Photo-realistic Images and Tablet Design Centers
The BEST group can create color-calibrated, virtual designs targeted for evaluation by the commercial development team, reducing the need to physically formulate and produce each tablet possibility. The image can be printed on photographic grade paper to show tablet features with shape, color, logo or imprint, and surface appearance. An added feature of this “tablet photograph” is that it is accurately color calibrated to match Colorcon® film coating systems. Photo-realistic images allow development teams to view and assess different tablet possibilities quickly and efficiently.
When viewed on screen, in one of the BEST Tablet Design Centers, the tablet can be shown as an animation so the development team can see it from different angles, revealing features such as depth, beveled edges, de-bossed logos or high-definition printing of tablet identification markings.
Tablet Icon® Models
Tablet models are produced from BEST Tablet Designs as an accurate representation of shape, size, and colored coating system. Using a specialized process, these color-accurate prototypes conform to the geometric specifications of the virtual design, so you can experience how the final tablet will look and feel.
Tablet models postpone the need for placebo production and eliminate the trial coating runs that are usually necessary to evaluate multiple colored coatings for tablet design and trade dress decisions. These models are great tools for internal assessment of design possibilities, or in external research efforts, such as focus groups.
BEST photo-realistic images and Tablet Icon Models offer the ultimate level of flexibility in tablet design.
Contact Colorcon, and put all the BEST advantages to work for you to create a solid pharmaceutical dosage form that is unique, potentially trademarkable and easily identifiable.
